There are some commissioning models which are combined between advertisers and affiliates. They are identified by the following nomenclatures:
CPC (Cost Per Click)
In this model, affiliates earn for each click made on their ad, regardless of the format. Google Adsense basically works like that. They are smaller commissions, but more frequent.
CPM (Cost Per Thousand Impressions)
The name is already self-explanatory, but it does not hurt to reinforce that the commission is received every time a banner is displayed 1,000 times, that is, 1,000 page views even if a visitor accesses more than once in the period.
Affiliate Marketing Commissions
Commission formats in Affiliate Marketing
CPA (Cost Per Action)
The commission is based on an action predetermined by the advertiser and that can be a subscription, a download or a purchase, for example.
CPL (valid cost per lead)
Similar to the previous model, the difference is that the registration needs to be validated by the advertiser in order for you to earn your commission.
CPV (Cost per Sale)
The most classic model, in which each sale made on your affiliate link generates a commission.
And has advantages?
There are countless benefits for those who apply affiliate marketing or sign up for an affiliate program. we will highlight the main points:
Affiliates earn without necessarily having a digital product
Since you promote an offer developed by a brand or a producer, you don’t have to worry about that. The best thing is that, through the platforms, you can choose products or services from different producers and areas of activity, and the owner of the e-commerce reaches audiences that would not visit the store freely and spontaneously.
Exemption from costs with sales and deliveries
This is another advantage of publicizing other people’s offers. As the product is not yours, you also do not bear the sales fees (payment to payment intermediaries, card flags etc.) and freight.
No need to pay to be an affiliate
Signing up for affiliate programs is free and there are no monthly fees to pay. These platforms also earn a commission from the advertiser who registers their products, a benefit for the creator of e-commerce. Visit the www.james-scholes.com/evergreen-wealth-formula-review/ and learn how it is.
An interesting advantage is that there is no exclusive contract with any brand – unless the affiliate negotiates directly with the advertiser. You can change products whenever you want or think you are not doing what you expected.
Why is this a booming market?
It has grown a lot in the last few years due to the importance that social networks and quality content have gained on the internet. Currently, users follow famous people, opinion makers, brands and blogs references in the subjects they like. This scenario led to the appearance of several bloggers and YouTubers, true producers of content that communicate and influence the habits of millions of people around the world.
The main areas of affiliate marketing are blogs and email marketing. Often they are even used together, when the blog is used to capture leads and the email to maintain a relationship with them until the sale.
Affiliate marketing is a strategy that is worth adopting because everything wins. Advertisers, by having a network of affiliates from different locations, contacts and content working to promote and sell their products. Finally, you, the affiliate, start earning with your social media profiles, your blog and your email list with well-commissioned offers that fit your audience’s wishes.